What happened: At glance you might think this is the new haute couture line from Milano Moschino. Actually, it’s the new ready to wear collection for Fall / Winter 2015.

Made to Measure: The collection wittily play with the design of elastic tape measure. From dresses, skirt, high heel and accessory, all items applied the same yellow colorway with black scale and number.

What next: The collection is now available at Moschino.